Harry K “Jack” Fry founded RE/MAX of Reading on June 1, 1980, with two associates and many doubters. Now, over 30 years later, we have over 125 associates, and have grown to be the most successful real estate firm in Berks County. We maintain #1 position in market share position in total production as well as production per associate. The average annual income for a RE/MAX agent, even in a market like 2009 was still over $100,000 per agent. RE/MAX of Reading has assembled a management team to serve its associates and provide the support they need.

The Management Team of RE/MAX of Reading is dedicated to providing support and encouragement to Berks County’s number one real estate sales force!

Jack Fry Bio

Give Direction and Leadership
Develop new initiatives
Create funding for new projects as necessary
Create and maintain budget and annual presentation to associates
Make decisions on major policy issues
Attend RE/MAX conventions and Broker/Owner conferences
Attend Real Trends, NAR, Respro and Inman conferences
Manage RE/MAX ancillary businesses for associate/company benefit
Manage relationship with RE/MAX International and RE/MAX Regional
Maintain focus and accountability with RE/MAX management team

Jack Fry addresses all major issues ... the buck stops here!

Jim Williams

Directs and executes technology initiatives
Assists with agent and staff technology training
Increase agent use of Agent Office, RE/MAX Mainstreet
Enhance and expand use of www.GoBerksCounty.com
Responsible for recruitment and retention of associates
Organizes and runs sales meetings
Assists agents with business planning
Assists with the long-term planning of the Company
Promotes RE/MAX Regional and International events
Assists with the management of Signature Abstract and Westview Mortgage
Keeps management team accountable for their respective areas of responsibility
Assists in the establishing of office policy

Joe Peterson

Assists agents with business planning
Teaches contemporary issues in-house, e.g. agency, real estate commission compliance, etc.
Familiarizes new associates with the RE/MAX systems and procedures
Administers the Institutional Advertising Fund
Promotes RE/MAX and our associates with press releases, advertising initiatives, etc.
Maintains and monitors vendor relationships
Responds to agents and clients complaints and grievances to reach positive solutions
Assists with the recruitment and retention of associates
Assists in the development and planning of new projects